﻿1
00:00:00,385 --> 00:00:01,494
自己才是资产

2
00:00:01,784 --> 00:00:03,274
公司只是杠杆

3
00:00:03,785 --> 00:00:05,354
我认识一个年轻人

4
00:00:05,625 --> 00:00:06,174
两年前

5
00:00:06,424 --> 00:00:08,023
他从东京大学毕业

6
00:00:08,025 --> 00:00:09,874
拿到了博士的口头录取

7
00:00:10,025 --> 00:00:11,384
结果到了入学那天

8
00:00:11,384 --> 00:00:12,134
对方告诉他

9
00:00:12,425 --> 00:00:13,474
名额没了

10
00:00:13,865 --> 00:00:16,434
那一刻他面前的现实是这样的

11
00:00:16,785 --> 00:00:20,274
本科硕士读的是土木工程和建筑学

12
00:00:20,425 --> 00:00:21,713
零跨行经验

13
00:00:21,745 --> 00:00:22,373
零实习

14
00:00:22,745 --> 00:00:23,914
不是应届生

15
00:00:24,344 --> 00:00:26,114
钱包里只剩几千块

16
00:00:26,664 --> 00:00:27,653
他做了一个决定

17
00:00:28,225 --> 00:00:29,193
跑到深圳

18
00:00:29,265 --> 00:00:30,873
从零开始找工作

19
00:00:31,144 --> 00:00:33,033
从设计院到地产公司

20
00:00:33,064 --> 00:00:35,073
从电商客服到卖保险

21
00:00:35,145 --> 00:00:37,793
从互联网外包到博彩游戏公司

22
00:00:37,905 --> 00:00:39,914
他把能投的简历全投了

23
00:00:39,945 --> 00:00:41,594
能面的试全面了

24
00:00:41,625 --> 00:00:45,353
最后因为和一个创业公司的老板打了一通电话

25
00:00:45,424 --> 00:00:47,194
一周之内面了六轮

26
00:00:47,225 --> 00:00:49,874
签了一份不达标就要赔偿的合同

27
00:00:50,265 --> 00:00:52,634
然后他一个人跑到北京

28
00:00:53,104 --> 00:00:56,234
之后的日子并不像故事写出来那么顺滑

29
00:00:56,664 --> 00:00:58,954
他确诊了抑郁症和焦虑症

30
00:00:59,384 --> 00:01:01,314
长达半年多的时间里

31
00:01:01,344 --> 00:01:03,033
脑子里只有两件事

32
00:01:03,265 --> 00:01:04,054
要么在工作

33
00:01:04,424 --> 00:01:06,153
要么闲下来就想死

34
00:01:06,704 --> 00:01:10,313
身体的每一处疼痛都让他怀疑自己得了绝症

35
00:01:10,825 --> 00:01:14,474
但同时他也交出了一份让公司满意的答卷

36
00:01:15,105 --> 00:01:16,774
三个月达成六个月的目标

37
00:01:17,105 --> 00:01:18,153
薪资翻倍

38
00:01:18,185 --> 00:01:19,634
飞往东京办公室

39
00:01:19,704 --> 00:01:21,834
年度绩效同岗位第一

40
00:01:21,864 --> 00:01:24,274
入职第十八个月晋升成功

41
00:01:24,825 --> 00:01:26,903
如果我只把前半段写出来

42
00:01:26,905 --> 00:01:29,233
这是一个人如何自救的故事

43
00:01:29,665 --> 00:01:30,983
把后半段写出来

44
00:01:30,984 --> 00:01:33,194
像一篇职场逆袭爽文

45
00:01:33,825 --> 00:01:36,463
但这个年轻人真正让我刮目相看的

46
00:01:36,465 --> 00:01:37,713
不是他的成绩

47
00:01:37,784 --> 00:01:41,513
而是他在二十七岁生日之后写下的三句话

48
00:01:41,984 --> 00:01:42,254
哈喽

49
00:01:42,745 --> 00:01:43,213
大家好

50
00:01:43,545 --> 00:01:44,593
我是王利杰

51
00:01:45,064 --> 00:01:46,174
这三句话是什么呢

52
00:01:46,745 --> 00:01:47,174
第一句

53
00:01:47,545 --> 00:01:48,453
自我是资产

54
00:01:48,745 --> 00:01:49,953
公司是杠杆

55
00:01:50,344 --> 00:01:50,813
第二句

56
00:01:51,185 --> 00:01:53,353
时间让增量资产升值

57
00:01:53,465 --> 00:01:55,233
让存量资产贬值

58
00:01:55,704 --> 00:01:56,293
第三句

59
00:01:56,665 --> 00:01:57,614
离市场越近

60
00:01:57,944 --> 00:01:59,194
离自由越近

61
00:01:59,944 --> 00:02:01,194
这不是职场鸡汤

62
00:02:01,385 --> 00:02:04,513
这是一套完整的个人资产管理框架

63
00:02:04,784 --> 00:02:06,153
而且这套框架

64
00:02:06,224 --> 00:02:09,144
恰恰是我见过的最优秀的创业者们

65
00:02:09,145 --> 00:02:10,834
在用身体实践的东西

66
00:02:11,224 --> 00:02:15,473
我已经很久没从职场新人的角度思考过这些问题了

67
00:02:15,625 --> 00:02:19,114
而我20多年前刚毕业时候的想法

68
00:02:19,264 --> 00:02:22,114
可能也跟不上今天这个时代了

69
00:02:22,264 --> 00:02:24,693
所以当我看到他把他的内心想法

70
00:02:24,784 --> 00:02:27,354
写成文章发到公众号上的时候

71
00:02:27,465 --> 00:02:29,114
产生了很大的共鸣

72
00:02:29,384 --> 00:02:32,153
我非常认可他的这套认知模式

73
00:02:32,504 --> 00:02:33,294
在这个年纪

74
00:02:33,625 --> 00:02:34,913
有这样的认知

75
00:02:34,944 --> 00:02:36,153
非常不容易

76
00:02:36,944 --> 00:02:39,343
今天我想从投资人的角度

77
00:02:39,344 --> 00:02:41,193
一句一句拆给你听

78
00:02:41,625 --> 00:02:42,713
先说第一句

79
00:02:43,224 --> 00:02:44,334
自我是资产

80
00:02:44,625 --> 00:02:46,074
公司是杠杆

81
00:02:46,425 --> 00:02:47,593
这个年轻人说

82
00:02:47,664 --> 00:02:49,394
他每天问自己一个问题

83
00:02:49,865 --> 00:02:51,913
如果明天我离开这家公司

84
00:02:52,025 --> 00:02:56,394
没有职位、没有团队、没有预算、没有品牌背书

85
00:02:56,465 --> 00:02:57,813
我手上还剩下什么

86
00:02:58,344 --> 00:03:01,153
然后他给了一个非常干净的判断标准

87
00:03:01,585 --> 00:03:02,653
剥离不掉的

88
00:03:02,985 --> 00:03:04,153
才是资产

89
00:03:04,705 --> 00:03:05,774
剥离了就没的

90
00:03:06,145 --> 00:03:07,473
是借来的杠杆

91
00:03:07,824 --> 00:03:08,933
这句话为什么厉害

92
00:03:09,384 --> 00:03:11,593
因为绝大多数人搞反了

93
00:03:11,745 --> 00:03:14,593
他们把公司的市值当成自己的市值

94
00:03:14,664 --> 00:03:17,153
把平台的流量当成自己的能力

95
00:03:17,185 --> 00:03:19,753
把团队的战斗力当成自己的本事

96
00:03:20,064 --> 00:03:21,753
当潮水退去的时候

97
00:03:21,905 --> 00:03:24,433
他们发现自己连泳裤都没穿

98
00:03:24,985 --> 00:03:27,313
我投资过三百多家早期公司

99
00:03:27,705 --> 00:03:29,394
我见过太多这样的人

100
00:03:29,944 --> 00:03:31,514
在大厂里做到总监

101
00:03:31,705 --> 00:03:33,633
手底下管着几十号人

102
00:03:33,664 --> 00:03:34,993
预算几千万

103
00:03:35,064 --> 00:03:36,213
每天开不完的会

104
00:03:36,544 --> 00:03:37,873
忙得不可开交

105
00:03:38,185 --> 00:03:39,014
跑出来创业

106
00:03:39,305 --> 00:03:40,593
三个月就崩了

107
00:03:40,729 --> 00:03:41,213
为什么

108
00:03:41,625 --> 00:03:43,633
因为他以为自己有能力

109
00:03:43,745 --> 00:03:45,993
其实他有的只是平台

110
00:03:46,544 --> 00:03:49,433
那些资源、那些人脉、那些流量

111
00:03:49,465 --> 00:03:51,354
没有一样是跟着他走的

112
00:03:51,625 --> 00:03:53,114
我也见过另一种人

113
00:03:53,544 --> 00:03:55,674
在公司里可能没那么耀眼

114
00:03:55,784 --> 00:03:57,633
但他一直在积累一种东西

115
00:03:57,905 --> 00:03:59,633
就是可迁移的能力

116
00:03:59,944 --> 00:04:00,933
什么叫可迁移

117
00:04:01,504 --> 00:04:03,193
换一家公司还在的

118
00:04:03,224 --> 00:04:04,824
换一个行业还在的

119
00:04:04,824 --> 00:04:06,133
自己创业还在的

120
00:04:06,344 --> 00:04:07,433
那才是你的

121
00:04:07,664 --> 00:04:08,734
这些人出来创业

122
00:04:09,064 --> 00:04:10,633
成功率高得惊人

123
00:04:11,025 --> 00:04:14,514
因为他们从来没有把自己和任何一个平台绑死

124
00:04:14,865 --> 00:04:15,834
可迁移

125
00:04:16,225 --> 00:04:20,113
这三个字就是判断你到底有没有真资产的唯一标准

126
00:04:20,545 --> 00:04:22,134
你管过一个十人团队

127
00:04:22,384 --> 00:04:23,353
这是经验

128
00:04:23,745 --> 00:04:27,223
但如果换一个行业你还能从零搭建一支团队

129
00:04:27,225 --> 00:04:28,434
这才是能力

130
00:04:28,704 --> 00:04:30,494
你做出过一个爆款项目

131
00:04:30,665 --> 00:04:31,634
这是成绩

132
00:04:31,904 --> 00:04:34,634
但如果你能判断一个项目值不值得立项

133
00:04:34,704 --> 00:04:35,874
这才是资产

134
00:04:36,064 --> 00:04:37,613
你今年谈下了一个大客户

135
00:04:37,904 --> 00:04:38,874
这是业绩

136
00:04:39,024 --> 00:04:41,144
但如果你到了一个陌生的城市

137
00:04:41,144 --> 00:04:42,624
没有任何关系网络

138
00:04:42,625 --> 00:04:43,853
还能让别人信任你

139
00:04:44,185 --> 00:04:45,634
这才是真本事

140
00:04:46,225 --> 00:04:46,733
在AI时代

141
00:04:47,064 --> 00:04:49,233
这个区分变得更加残酷

142
00:04:49,504 --> 00:04:51,473
红杉资本去年有一个比喻

143
00:04:51,545 --> 00:04:54,274
说你的很多技能正在变成铝

144
00:04:54,468 --> 00:04:54,934
什么意思

145
00:04:55,625 --> 00:04:58,353
铝在一百多年前比黄金还贵

146
00:04:58,425 --> 00:05:02,033
拿破仑三世用铝制餐具招待最尊贵的客人

147
00:05:02,105 --> 00:05:03,954
普通客人只配用金的

148
00:05:04,185 --> 00:05:05,733
后来电解法突破了

149
00:05:06,024 --> 00:05:07,673
铝变得一文不值

150
00:05:07,785 --> 00:05:09,954
全世界最廉价的金属之一

151
00:05:10,105 --> 00:05:13,353
今天AI正在对无数技能做同样的事

152
00:05:13,584 --> 00:05:17,014
写代码、做幻灯片、翻译、数据分析

153
00:05:17,305 --> 00:05:19,634
基础设计、初级法律文书

154
00:05:19,745 --> 00:05:22,863
这些曾经需要多年训练才能掌握的技能

155
00:05:22,865 --> 00:05:24,574
AI几秒钟就能完成

156
00:05:24,865 --> 00:05:26,194
而且做得还不差

157
00:05:26,384 --> 00:05:30,264
你花了四年大学加两年工作经验积攒出来的手艺

158
00:05:30,264 --> 00:05:32,194
一夜之间被稀释了

159
00:05:32,305 --> 00:05:33,093
不是消失

160
00:05:33,545 --> 00:05:34,874
是不值钱了

161
00:05:35,225 --> 00:05:36,053
可是有一类东西

162
00:05:36,504 --> 00:05:37,514
AI做不了

163
00:05:37,824 --> 00:05:40,543
你能不能在一堆看起来都不错的方案里

164
00:05:40,545 --> 00:05:42,254
凭直觉挑出那个最对的

165
00:05:42,785 --> 00:05:45,113
你能不能在所有人都看好的时候

166
00:05:45,225 --> 00:05:46,374
感觉到哪里不对劲

167
00:05:46,985 --> 00:05:49,064
你能不能让一个不信任你的人

168
00:05:49,064 --> 00:05:51,973
在三十分钟的对话之后愿意把钱交给你

169
00:05:52,625 --> 00:05:53,533
这些东西叫什么

170
00:05:54,105 --> 00:05:56,293
判断力、品味、信任半径

171
00:05:56,504 --> 00:06:00,033
对行业底层规律的认知、从零到一的勇气

172
00:06:00,185 --> 00:06:01,793
它们不仅不会贬值

173
00:06:01,824 --> 00:06:03,754
反而随时间复利增长

174
00:06:03,865 --> 00:06:05,074
越老越值钱

175
00:06:05,305 --> 00:06:06,834
所以在AI时代

176
00:06:06,865 --> 00:06:09,673
资产和杠杆的区分不仅没有过时

177
00:06:09,745 --> 00:06:11,353
反而变成了生死线

178
00:06:11,625 --> 00:06:13,343
你是那个越来越贵的人

179
00:06:13,345 --> 00:06:15,213
还是那个正在变成铝的技能

180
00:06:15,985 --> 00:06:17,074
再说第二句

181
00:06:17,584 --> 00:06:19,793
时间让增量资产升值

182
00:06:19,985 --> 00:06:21,754
让存量资产贬值

183
00:06:22,105 --> 00:06:24,514
这个年轻人用了一个很精准的定义

184
00:06:24,865 --> 00:06:26,553
存量资产是名词

185
00:06:26,985 --> 00:06:27,653
一个职位

186
00:06:28,024 --> 00:06:29,033
一张证书

187
00:06:29,105 --> 00:06:29,774
一笔存款

188
00:06:30,064 --> 00:06:30,994
一个爆款

189
00:06:31,305 --> 00:06:32,994
增量资产是动词

190
00:06:33,425 --> 00:06:33,894
学习

191
00:06:34,305 --> 00:06:34,733
判断

192
00:06:35,144 --> 00:06:35,574
洞察

193
00:06:36,064 --> 00:06:36,793
适应

194
00:06:37,144 --> 00:06:39,834
然后他说了一句让我印象极深的话

195
00:06:40,305 --> 00:06:41,454
晋升是均线

196
00:06:41,904 --> 00:06:43,194
能力是K线

197
00:06:43,305 --> 00:06:44,553
潜力是空白

198
00:06:45,105 --> 00:06:46,954
做投资的人一看就懂

199
00:06:47,225 --> 00:06:48,413
均线有两个特点

200
00:06:48,745 --> 00:06:50,153
滞后和平滑

201
00:06:50,464 --> 00:06:52,223
你今天能力翻倍了

202
00:06:52,225 --> 00:06:54,754
均线只温和地往上挪一点

203
00:06:55,064 --> 00:06:57,874
你某天突然打通了一个认知障碍

204
00:06:57,985 --> 00:06:59,954
均线完全反映不出来

205
00:07:00,464 --> 00:07:02,913
职级是公司给你画的均线

206
00:07:03,264 --> 00:07:06,113
你拿着这条均线说这就是我的水平

207
00:07:06,185 --> 00:07:09,593
那等于拿昨天的价格去定义明天的价值

208
00:07:09,985 --> 00:07:12,113
他说他不追逐晋升

209
00:07:12,625 --> 00:07:13,014
接受

210
00:07:13,345 --> 00:07:14,353
但不追逐

211
00:07:14,704 --> 00:07:16,314
因为追逐晋升

212
00:07:16,345 --> 00:07:19,103
等于把自己所有时间的乘数

213
00:07:19,105 --> 00:07:21,834
乘到了一个注定滞后的指标上

214
00:07:22,185 --> 00:07:26,113
他宁可把时间乘到判断力、乘到洞察力上面去

215
00:07:26,584 --> 00:07:28,014
你知道这像什么吗

216
00:07:28,865 --> 00:07:30,673
这太像一个创业者在说

217
00:07:30,824 --> 00:07:32,994
我不追求下一轮融资的估值

218
00:07:33,144 --> 00:07:35,634
我追求的是产品的内在价值

219
00:07:35,985 --> 00:07:37,913
当内在价值足够强的时候

220
00:07:38,064 --> 00:07:39,954
估值会自己追上来

221
00:07:40,384 --> 00:07:42,713
很多人在职场里忙得不可开交

222
00:07:43,024 --> 00:07:44,593
每天加班到深夜

223
00:07:44,745 --> 00:07:46,553
年终绩效漂亮得不行

224
00:07:46,584 --> 00:07:48,394
该拿的奖金一分没少

225
00:07:48,704 --> 00:07:49,834
但如果你问他

226
00:07:49,944 --> 00:07:51,653
你今年最大的成长是什么

227
00:07:52,105 --> 00:07:54,233
他支支吾吾半天说不出来

228
00:07:54,665 --> 00:07:56,593
这就是存量资产的陷阱

229
00:07:56,745 --> 00:07:59,033
它让勤奋的人保持充实感

230
00:07:59,144 --> 00:08:00,874
感觉自己一直在进步

231
00:08:00,904 --> 00:08:02,793
却从来没有真正往前走

232
00:08:03,064 --> 00:08:05,463
更可怕的是他提到的一个概念

233
00:08:05,464 --> 00:08:07,954
叫有效率的混时长

234
00:08:08,345 --> 00:08:09,653
别人两年晋升

235
00:08:09,904 --> 00:08:11,223
你一年做到了

236
00:08:11,225 --> 00:08:12,634
你觉得自己赢了

237
00:08:12,704 --> 00:08:14,064
但你有没有想过

238
00:08:14,064 --> 00:08:17,303
如果你的天花板是由晋升制度定义的

239
00:08:17,305 --> 00:08:19,894
你赢的只是一场有效率的慢跑

240
00:08:20,384 --> 00:08:23,384
而且这种慢跑最毒的地方在于

241
00:08:23,384 --> 00:08:24,754
它没有痛感

242
00:08:24,944 --> 00:08:26,254
你跑赢了所有人

243
00:08:26,504 --> 00:08:27,593
拿了第一名

244
00:08:27,665 --> 00:08:30,274
所有外部信号都在为你鼓掌

245
00:08:30,584 --> 00:08:33,073
你在哪一个瞬间能意识到

246
00:08:33,105 --> 00:08:34,774
自己可能跑错了方向

247
00:08:35,504 --> 00:08:38,474
这就是为什么我说存量资产是陷阱

248
00:08:38,745 --> 00:08:39,894
它不仅骗懒人

249
00:08:40,304 --> 00:08:42,514
更擅长骗勤奋的人

250
00:08:42,825 --> 00:08:45,033
我自己也掉进过这个陷阱

251
00:08:45,184 --> 00:08:48,274
十几年前我刚开始做天使投资的时候

252
00:08:48,424 --> 00:08:51,114
最自豪的数字是投了多少个项目

253
00:08:51,384 --> 00:08:52,214
投了五十个

254
00:08:52,465 --> 00:08:53,014
一百个

255
00:08:53,304 --> 00:08:54,153
两百个

256
00:08:54,585 --> 00:08:56,634
好像数量就等于能力

257
00:08:56,945 --> 00:08:58,673
后来我才慢慢发现

258
00:08:58,705 --> 00:09:01,543
真正决定回报的不是投了多少

259
00:09:01,544 --> 00:09:04,494
而是你在什么时机、用什么判断标准

260
00:09:04,664 --> 00:09:06,394
对什么样的人下了注

261
00:09:06,705 --> 00:09:07,453
那些数量

262
00:09:07,985 --> 00:09:08,913
是存量

263
00:09:09,424 --> 00:09:11,053
那个判断标准的进化

264
00:09:11,424 --> 00:09:12,514
才是增量

265
00:09:12,745 --> 00:09:14,033
最后说第三句

266
00:09:14,465 --> 00:09:15,333
离市场越近

267
00:09:15,664 --> 00:09:16,874
离自由越近

268
00:09:17,345 --> 00:09:19,394
他说了一句很有投资感的话

269
00:09:20,144 --> 00:09:21,673
创业只是全仓

270
00:09:21,945 --> 00:09:24,754
但我永远都有建仓和加仓的资格

271
00:09:25,225 --> 00:09:26,254
什么是离市场近

272
00:09:26,784 --> 00:09:28,153
他列了几个标准

273
00:09:28,424 --> 00:09:28,774
第一

274
00:09:29,184 --> 00:09:31,474
把你的方法论交到别人手里

275
00:09:31,585 --> 00:09:34,594
看他在不同场景里能不能跑出结果

276
00:09:35,024 --> 00:09:36,293
如果只有你用得转

277
00:09:36,585 --> 00:09:37,553
那是存量

278
00:09:37,985 --> 00:09:39,903
如果别人也能复制出来

279
00:09:39,904 --> 00:09:41,953
那才是可迁移的增量

280
00:09:42,448 --> 00:09:43,225
第二

281
00:09:43,225 --> 00:09:45,793
看你能不能让一个素不相识的人

282
00:09:45,865 --> 00:09:47,953
自愿为你做的东西掏钱

283
00:09:48,384 --> 00:09:51,474
付费是所有反馈里最冷硬的一种

284
00:09:51,825 --> 00:09:53,094
它不照顾你的感受

285
00:09:53,345 --> 00:09:54,474
不给你画饼

286
00:09:54,825 --> 00:09:56,433
一笔真实的成交

287
00:09:56,585 --> 00:09:59,234
胜过一百次自我感觉良好

288
00:09:59,945 --> 00:10:00,173
第三

289
00:10:00,424 --> 00:10:02,673
把自己放到外部的镜子前面

290
00:10:02,745 --> 00:10:04,984
看离开了公司和职位之后

291
00:10:04,985 --> 00:10:06,953
市场愿意为你出什么价

292
00:10:07,465 --> 00:10:08,254
作为投资人

293
00:10:08,465 --> 00:10:10,193
我特别想补充一点

294
00:10:10,544 --> 00:10:13,153
很多人在公司内部是超级明星

295
00:10:13,304 --> 00:10:16,714
出来之后发现自己连一个陌生人都说服不了

296
00:10:17,009 --> 00:10:17,494
为什么

297
00:10:17,985 --> 00:10:21,033
因为公司内部的反馈是被温室化了的

298
00:10:21,384 --> 00:10:23,913
你的同事天然倾向于配合你

299
00:10:23,985 --> 00:10:26,553
你的老板天然倾向于给你机会

300
00:10:26,705 --> 00:10:29,193
你的下属天然倾向于认同你

301
00:10:29,544 --> 00:10:31,394
这些不是市场的声音

302
00:10:31,424 --> 00:10:32,953
是回音壁的声音

303
00:10:33,345 --> 00:10:34,453
真正的市场检验

304
00:10:34,825 --> 00:10:35,874
是冷启动

305
00:10:36,264 --> 00:10:36,933
没有人脉

306
00:10:37,264 --> 00:10:38,313
没有背书

307
00:10:38,384 --> 00:10:39,053
没有预算

308
00:10:39,465 --> 00:10:41,193
甚至没有人知道你是谁

309
00:10:41,465 --> 00:10:43,653
你能不能从零做出一个东西来

310
00:10:44,184 --> 00:10:44,933
哪怕很小

311
00:10:45,304 --> 00:10:46,594
哪怕不赚钱

312
00:10:46,745 --> 00:10:50,354
哪怕只是一篇让陌生人愿意转发的文章

313
00:10:50,544 --> 00:10:53,754
一个让别人主动来问你怎么做到的工具

314
00:10:53,904 --> 00:10:57,033
一次让对方说这个人靠谱的对话

315
00:10:57,585 --> 00:10:58,994
这个检验的结果

316
00:10:59,024 --> 00:11:01,754
就是你作为资产的真实估值

317
00:11:02,144 --> 00:11:04,144
不是你简历上写了什么

318
00:11:04,144 --> 00:11:07,594
而是市场愿意为你的存在买单多少

319
00:11:07,945 --> 00:11:10,854
我为什么今天要讲这个二十七岁年轻人的思考

320
00:11:11,465 --> 00:11:13,533
因为我觉得他触碰到了这一代人

321
00:11:13,745 --> 00:11:15,874
最关键的一个认知转折点

322
00:11:16,424 --> 00:11:17,553
过去几十年

323
00:11:17,705 --> 00:11:20,313
职业发展的默认路径是确定的

324
00:11:20,585 --> 00:11:21,173
好大学

325
00:11:21,465 --> 00:11:22,094
好公司

326
00:11:22,384 --> 00:11:22,974
好职位

327
00:11:23,225 --> 00:11:24,073
好退休

328
00:11:24,384 --> 00:11:25,913
你只需要挤进去

329
00:11:25,985 --> 00:11:28,033
按部就班往上爬就行了

330
00:11:28,465 --> 00:11:29,053
但今天

331
00:11:29,465 --> 00:11:31,234
这条路径正在断裂

332
00:11:31,745 --> 00:11:33,494
AI在加速技能贬值

333
00:11:33,945 --> 00:11:35,673
经济周期在缩短

334
00:11:35,745 --> 00:11:37,994
行业的生命周期在压缩

335
00:11:38,465 --> 00:11:39,823
你父母那一代人

336
00:11:39,825 --> 00:11:41,874
一辈子可能就干一个行业

337
00:11:42,264 --> 00:11:43,014
你这一代人

338
00:11:43,345 --> 00:11:45,193
可能要换五到七个

339
00:11:45,384 --> 00:11:46,624
在这种环境下

340
00:11:46,625 --> 00:11:50,583
把安全感绑定在任何一家公司、任何一个职位上

341
00:11:50,585 --> 00:11:51,754
都是危险的

342
00:11:51,945 --> 00:11:53,384
你今天的铁饭碗

343
00:11:53,384 --> 00:11:55,754
明天可能连碗都不是

344
00:11:56,024 --> 00:11:57,543
唯一真正的安全感

345
00:11:57,544 --> 00:11:59,894
来自于你自己是一个有价值的

346
00:12:00,105 --> 00:12:02,714
可迁移的、持续增值的资产

347
00:12:03,024 --> 00:12:05,193
我不是叫你立刻辞职创业

348
00:12:05,625 --> 00:12:06,953
那是另一个陷阱

349
00:12:07,345 --> 00:12:09,714
我说的是一种思维方式的切换

350
00:12:10,264 --> 00:12:11,994
从我在为公司打工

351
00:12:12,184 --> 00:12:14,903
切换到我在用公司这个杠杆

352
00:12:14,904 --> 00:12:16,913
撬动自己的资产增值

353
00:12:17,345 --> 00:12:19,594
用这个杠杆的时候不要手软

354
00:12:19,865 --> 00:12:25,433
公司给你的预算、品牌、团队、试错空间、学习机会

355
00:12:25,544 --> 00:12:26,634
往死里用

356
00:12:26,985 --> 00:12:28,634
但永远记住一件事

357
00:12:28,865 --> 00:12:31,153
杠杆的产出不等于本金

358
00:12:31,585 --> 00:12:32,214
借来的东西

359
00:12:32,625 --> 00:12:34,033
不要当成自己的

360
00:12:34,304 --> 00:12:37,024
当你用这个视角重新看你的工作

361
00:12:37,024 --> 00:12:38,953
很多事情会变得清晰

362
00:12:39,264 --> 00:12:40,053
该不该加班

363
00:12:40,465 --> 00:12:42,553
看它能不能给你增量资产

364
00:12:42,705 --> 00:12:43,533
该不该跳槽

365
00:12:43,985 --> 00:12:46,594
看新平台的杠杆效率是不是更高

366
00:12:46,825 --> 00:12:48,173
该不该学一个新技能

367
00:12:48,544 --> 00:12:50,384
看它是不是可迁移的

368
00:12:50,384 --> 00:12:52,514
还是明天就会变成铝的

369
00:12:52,985 --> 00:12:56,673
我特别想对正在看这期视频的年轻人说一句话

370
00:12:57,065 --> 00:12:58,634
不要被成绩骗了

371
00:12:59,024 --> 00:13:01,193
成绩是公司对你的评价

372
00:13:01,465 --> 00:13:03,193
不是你对自己的评价

373
00:13:03,504 --> 00:13:06,073
真正应该问的问题永远只有一个

374
00:13:06,504 --> 00:13:07,854
如果明天一切归零

375
00:13:08,105 --> 00:13:08,933
我还值多少

376
00:13:09,504 --> 00:13:10,453
这个问题的答案

377
00:13:10,745 --> 00:13:12,474
才是你真正的身价

378
00:13:12,985 --> 00:13:15,553
但这里面还藏着一个更深的问题

379
00:13:15,745 --> 00:13:17,464
这个年轻人没有展开

380
00:13:17,465 --> 00:13:18,994
我也不确定有答案

381
00:13:19,184 --> 00:13:22,433
当你把自己活成了一支不断增值的资产

382
00:13:22,585 --> 00:13:25,234
你用判断力和洞察力武装了自己

383
00:13:25,465 --> 00:13:27,673
你通过了市场最冷酷的检验

384
00:13:28,105 --> 00:13:28,734
然后呢

385
00:13:29,384 --> 00:13:30,214
你自由了吗

386
00:13:30,945 --> 00:13:31,413
还是说

387
00:13:31,865 --> 00:13:33,594
你只是从一个笼子

388
00:13:33,664 --> 00:13:35,374
换到了一个更大的笼子

389
00:13:35,945 --> 00:13:36,374
这个问题

390
00:13:36,904 --> 00:13:37,833
我留给你

391
00:13:38,264 --> 00:13:39,913
你现在手上的能力

392
00:13:39,945 --> 00:13:41,614
有多少是可迁移的

393
00:13:42,105 --> 00:13:43,374
你每天花的时间

394
00:13:43,705 --> 00:13:45,234
是在增加存量

395
00:13:45,264 --> 00:13:46,453
还是在积累增量

396
00:13:47,024 --> 00:13:47,974
评论区告诉我

397
00:13:48,264 --> 00:13:49,313
你怎么想的

398
00:13:49,384 --> 00:13:50,014
我是王利杰

399
00:13:50,304 --> 00:13:51,350
我们下期见
